SMILE Inc. is an endless runner featuring famous YouTuber Roman Atwood (and family). Choose your character and see how far you can make it through a deadly gauntlet of randomized traps!

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As lead developer on the project, I architected the codebase, created the majority of the gameplay code and systems, and helped import assets into the engine and ready them for deployment. I created a dynamic level creation editor tool, allowing designers to quickly prototype level layouts without needing technical experience, as well as the unlock system allowing free combinations of characters and hats, both of which were provided as rewards for playing well.

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SMILE Inc. was a massive hit, thanks in no small part to the involvement and promotion of the famous YouTuber Roman Atwood. The game reached #1 in the iOS App Store games category, and was downloaded over 2 million times in the first two days. It was released in 2017, but has since been delisted.

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